Broadway Gaming Casinos & Sister Sites

Broadway Gaming runs one of the largest bingo networks serving UK players — which is exactly why so many “different” sites on this page are, in fact, sisters. Broadway Gaming Limited is a Dublin-based online gambling company founded in 2010, and it holds two UK Gambling Commission licences: Broadway Gaming Limited (account 39075) and Broadway Gaming Ireland DF Limited (account 58267). Every brand it runs for the UK market sits under that UKGC oversight.

Why these brands are sisters: the Dragonfish story

Most of the bingo rooms below share a single technical backbone — the Dragonfish platform. Broadway Gaming ran its early brands (Butlers Bingo, Dotty Bingo, Rosy Bingo, Bingo Diamond) on a different bingo platform, but in July 2022 it acquired the Dragonfish business from 888 Holdings plc (through its Saphalata Holdings subsidiary). That single deal moved the Dragonfish platform and a large portfolio of established brands — including Wink Bingo, 888 Ladies, Costa Bingo and Moon Bingo — under the Broadway Gaming umbrella. When two sites run on the same platform, under the same operator and licence, they are sister sites in every practical sense: shared game libraries, shared promotional mechanics and shared terms — even when the branding, colours and welcome offer look completely different.

What this means for you

• UK self-exclusion covers all of them. Because every Broadway Gaming UK brand is UKGC-licensed, they are all enrolled in the UK self-exclusion scheme. If you self-exclude, it applies across the whole network at once — joining a “new” Broadway bingo site will not get you around it.
• Bonuses repeat. A first-deposit offer you have already used on one Dragonfish brand is usually the same underlying promotion on its sisters, with the same wagering and game restrictions. Switching brands rarely means a genuinely fresh new-player edge.
• One responsible-gambling toolkit. Deposit limits, reality checks and self-exclusion behave the same way across the network, and a UKGC complaint about one brand is handled by the same operator.

How to use this page

The table below lists every Broadway Gaming brand we have reviewed, with its licence status and UK self-exclusion enrolment, so you can see at a glance which “separate” sites really share an operator. If you want a genuine change of scenery rather than another room on the same platform, compare Broadway Gaming with the other networks in our casino network directory. Licence details verified against the UK Gambling Commission public register; last checked August 2026.